Agency Services.

Launched in 2025, Public/Realm was created as an independent PR subsidiary of Pulp&Fiber Inc. alongside Community (Canada) and Pretend (US)—two integrated marketing shops that specialize in creative, digital and experiential marketing, Public/Realm offers its clients both standalone and fully-integrated PR expertise across industry verticals including fashion & beauty, luxury, lifestyle, alcohol & consumer packaged goods, real estate and hospitality.

  • We help brands define who they are, what they stand for, and how they show up. Our insight-led brand strategy ensures clarity, consistency, and alignment across every touchpoint—so messaging resonates and drives meaningful growth.

  • We are a full-service lifestyle PR agency built for an era shaped by digital fatigue and rapidly evolving culture. Through insight-led strategy, authentic storytelling, and thoughtful experiences, we help brands earn relevance, trust, and a lasting place in the conversation.

  • We build strategic media programs grounded in trusted relationships across print, digital, broadcast, and podcasts. From pitching and placement to expert commentary and press materials, we secure coverage that’s credible, on-brand, and impactful.

  • We design and execute experiences through a PR-first lens—turning brand stories into culturally relevant, earned moments. These activations are built to spark conversation, extend beyond the event, and live on through media and community.

  • We create influencer programs that balance brand fit and audience reach with real engagement. By partnering with creators who genuinely influence your audience, we deliver campaigns that build trust, drive action, and support long-term brand growth.

  • We work with tastemakers who shape culture from the inside out—industry leaders, creatives, and connectors who influence through credibility, not metrics. These programs embed brands into the right circles in an authentic, organic way.

  • We develop targeted product seeding strategies designed to place your product in the right hands. From concepting and design, to production, list curation and shipping logistics, we manage the process end-to-end with precision and purpose.

  • From intimate previews to large-scale cultural moments like A-list film premiere parties during TIFF, we plan and execute launches that create impact. Every event is thoughtfully designed to ignite conversation, support business objectives, and leave a lasting impression.

  • We identify and build partnerships that create meaningful alignment and shared value. Whether it’s a brand collaboration, creative alliance, multi-year sponsorship deal or philanthropic initiative, our partnerships are designed to drive awareness, engagement, and growth.

  • Our social strategies blend creative storytelling with data-driven insight to drive connection and performance. From content creation to platform planning, we build social ecosystems that strengthen brand affinity and deliver measurable results.

  • We craft clear, compelling messaging tailored to media, consumers, and stakeholders. From press materials to op-eds and brand narratives, our writing is designed to inform, inspire, and influence.

  • We position brands and individuals as credible voices within their industries. Through strategic content, media opportunities, and speaking engagements, we help leaders build authority and long-term influence.

  • We prepare spokespeople to communicate with clarity, confidence, and control. Whether for interviews, broadcasts, or public speaking, our training ensures messages land effectively under any circumstance.

  • We provide strategic counsel to navigate complex or sensitive situations. With a calm, considered approach, we guide brands through challenges with transparency, discretion, and confidence.

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